We organized an event with the creation of a set to commemorate World Asthma Day with the collaboration of Onda Cero, it was an excellent way to increase awareness about this respiratory disease and provide valuable information to the audience.
Our laboratory client GSK wanted its event to be an excellent way to inform and raise awareness among people about asthma, its symptoms and the treatment to use effectively. During the broadcast, interviews with asthma experts, specialized doctors and patients were recorded.
The event included an interactive portion, where viewers could ask questions to the experts through an enabled app.